The 15 Best New Jersey Beach Towns, According to Local Experts

New Jersey is a treasure trove of charming beach towns. Each one has its own unique vibe, offering something special for everyone. Whether you’re seeking a peaceful retreat or a lively seaside escape, New Jersey’s coastline has it all. The beaches are pristine, the boardwalks are bustling, and the ocean views are breathtaking.

These towns are perfect for a summer getaway, where you can soak up the sun, take a dip in the Atlantic, and enjoy fresh seafood by the shore. The local shops and restaurants add to the charm, providing a delightful mix of coastal culture and friendly hospitality.

From sandy shores to vibrant nightlife, New Jersey beach towns offer a blend of relaxation and excitement. They’re ideal for families, couples, and solo travelers alike. Whether you’re into surfing, sunbathing, or simply strolling along the boardwalk, you’ll find a beach town that feels just right.

Exploring these towns is like discovering hidden gems along the Jersey Shore. Each visit promises new experiences and lasting memories. Let’s explore the best of New Jersey’s beach towns.

Best New Jersey Beach Towns

1. Ocean City

Ocean City is a family-friendly destination that has been a favorite for generations. Known as “America’s Greatest Family Resort,” this dry town (no alcohol is sold) focuses on providing a safe and wholesome environment for visitors of all ages. The heart of Ocean City is its iconic boardwalk, which stretches for 2.5 miles along the beachfront.

The boardwalk is filled with attractions, including amusement parks, mini-golf courses, and a variety of shops and eateries. Playland’s Castaway Cove and Gillian’s Wonderland Pier are two of the most popular spots for families, offering rides and games for kids and adults alike.

Ocean City also hosts a variety of events throughout the year, from parades to fireworks displays, making it a vibrant place to visit no matter the season.

Ocean City’s beaches are wide and well-maintained, perfect for swimming, surfing, or just lounging in the sun. The town has a strong focus on safety, with lifeguards on duty at all major beaches during the summer. The town also offers plenty of opportunities for water sports, such as kayaking and paddleboarding.

2. Cape May

Cape May is one of New Jersey’s most picturesque beach towns. Known for its Victorian architecture, this town offers a unique blend of history and seaside charm.

The streets are lined with colorful, well-preserved 19th-century homes, making every stroll feel like a step back in time. But Cape May isn’t just about its historical appeal—it also boasts some of the state’s most beautiful beaches.

The beaches in Cape May are pristine, with soft, white sand and clear waters. They’re perfect for a relaxing day by the sea. Visitors can enjoy sunbathing, swimming, or even dolphin-watching. Cape May’s promenade is a quieter alternative to a traditional boardwalk, offering stunning ocean views without the hustle and bustle.

For those interested in more than just the beach, Cape May offers a variety of activities. The town is home to some excellent restaurants, many of which focus on farm-to-table dining.

The Washington Street Mall is a pedestrian-friendly area filled with charming shops, cafes, and galleries. Don’t miss the Cape May Lighthouse, where you can climb to the top for a panoramic view of the town and the ocean.

3. Asbury Park

Asbury Park is a beach town with a unique, artistic vibe. Known for its music scene and eclectic atmosphere, Asbury Park has become a hotspot for those looking for more than just a traditional beach experience. The town’s boardwalk is famous for its diverse mix of restaurants, bars, and shops, all set against the backdrop of the Atlantic Ocean.

Music lovers will appreciate Asbury Park’s deep musical roots. The town is home to the legendary Stone Pony, a music venue that has hosted countless famous artists, including Bruce Springsteen. The Asbury Park Convention Hall is another historic venue that offers concerts, shows, and events throughout the year.

Asbury Park’s beach is clean and well-maintained, with plenty of space to spread out and enjoy the sun. The town is also known for its vibrant arts scene, with murals and street art adding color and character to the area. Visitors can explore local art galleries, attend outdoor concerts, or even catch a film at the historic Paramount Theatre.

The town has undergone significant revitalization in recent years, blending its rich history with modern amenities. Whether you’re there for the music, the food, or the beach, Asbury Park offers a unique and memorable experience.

4. Avalon

Avalon is a serene and upscale beach town that offers a peaceful escape from the hustle and bustle of everyday life. Located on Seven Mile Island, Avalon is known for its pristine beaches and elegant homes. The town markets itself with the slogan “Cooler by a Mile,” highlighting its location farther out into the Atlantic Ocean, which often results in cooler summer temperatures.

The beaches in Avalon are wide and clean, perfect for families and those looking to relax. Whether you’re building sandcastles with the kids or enjoying a quiet read by the shore, Avalon’s beaches offer a tranquil setting. The town also offers a variety of water activities, including kayaking, paddleboarding, and fishing. Avalon’s bay side is particularly popular for boating and sailing, offering calm waters and beautiful views.

Avalon’s main shopping district is small but charming, with boutique shops, local eateries, and a few casual bars. Avalon Freeze, a local ice cream shop, is a must-visit, especially on a hot summer day. The town also boasts several parks and recreational areas, making it a great place for outdoor activities like biking and tennis.

5. Stone Harbor

Just a short drive from Avalon, Stone Harbor shares the same Seven Mile Island but offers its own unique charm. This quaint town is known for its upscale ambiance and family-friendly atmosphere. Stone Harbor’s beaches are some of the most beautiful on the Jersey Shore, with soft sand and gentle waves that are perfect for swimming and sunbathing.

Stone Harbor is famous for its shopping district along 96th Street. Here, you’ll find a variety of high-end boutiques, art galleries, and unique gift shops. The area has a distinct small-town feel, where shop owners greet you with a smile and personalized service. The Reeds at Shelter Haven, a luxury boutique hotel, is a popular spot for visitors looking to indulge in comfort and style.

The Wetlands Institute in Stone Harbor is a great destination for nature lovers. It offers educational programs and activities focused on the coastal ecosystem, making it a fun and informative stop for families. Stone Harbor also hosts events throughout the summer, including outdoor concerts and craft shows, which add to the town’s vibrant community feel.

6. Spring Lake

Spring Lake is a picturesque beach town known for its quiet elegance and historic charm. Often referred to as the “Jewel of the Jersey Shore,” Spring Lake offers a peaceful retreat with a touch of sophistication. The town’s two-mile-long boardwalk is one of the longest non-commercial boardwalks in New Jersey, providing a serene place for a morning jog or an evening stroll.

Spring Lake’s beach is well-maintained and less crowded than many other Jersey Shore destinations, making it ideal for those seeking relaxation. The town’s name comes from the clear, spring-fed lake located just a short walk from the beach. This lake is surrounded by lovely gardens and walking paths, offering a tranquil spot to enjoy nature.

Spring Lake is also known for its historic hotels and bed-and-breakfasts, many of which date back to the 19th century. The Breakers on the Ocean is a popular oceanfront hotel that combines historic charm with modern amenities. The town’s downtown area features boutique shopping and fine dining, with several restaurants offering outdoor seating during the warmer months.

Spring Lake hosts several events throughout the year, including the annual Spring Lake 5 Mile Run, which attracts runners from all over the country. The town’s tree-lined streets and historic homes make it a perfect destination for those looking to enjoy a quiet, refined beach experience.

7. Point Pleasant Beach

Point Pleasant Beach is a classic Jersey Shore town that offers something for everyone. It’s a family-friendly destination known for its vibrant boardwalk, which is packed with attractions. Jenkinson’s Boardwalk is the heart of the town, featuring arcades, amusement rides, mini-golf, and an aquarium. Kids and adults alike will find plenty to do, making it a perfect spot for a summer getaway.

The beach itself is clean and well-maintained, with soft sand and gentle waves that are ideal for swimming. Lifeguards are on duty during the summer months, ensuring a safe environment for families. Surfing is also popular here, with specific areas designated for catching waves. After a day at the beach, visitors can explore the boardwalk’s many food options, from classic funnel cakes to fresh seafood.

For those interested in nightlife, Point Pleasant Beach offers a range of options, from lively bars to quieter spots where you can enjoy a drink with an ocean view. The town also hosts events throughout the summer, including fireworks and live music, adding to the festive atmosphere.

8. Wildwood

Wildwood is known for its wide, sandy beaches and iconic boardwalk, making it a top destination for fun-seekers. The town’s famous boardwalk stretches for nearly two miles and is packed with amusement rides, water parks, and a variety of shops and eateries. The atmosphere here is lively and energetic, perfect for families and groups looking for nonstop entertainment.

The beaches in Wildwood are unique in that they are free to access, which is rare along the Jersey Shore. The sand stretches for what seems like miles, offering plenty of space for beachgoers to spread out and enjoy the sun. Wildwood is also famous for its “Doo Wop” architecture—colorful, mid-20th-century motels that give the town a nostalgic, retro vibe.

Wildwood’s nightlife is equally vibrant, with numerous bars, clubs, and live music venues offering entertainment well into the night. The town hosts several major events throughout the year, including the Wildwood International Kite Festival and the Wildwood Baby Parade, adding to its reputation as a place where there’s always something happening.

9. Long Beach Island (LBI)

Long Beach Island, commonly known as LBI, is a popular summer destination that offers a mix of tranquil beaches and charming seaside towns. The island stretches for 18 miles, providing a variety of beach experiences, from bustling areas to more secluded spots. LBI is divided into several towns, each with its own unique character, making it easy to find a perfect fit for any type of vacation.

Beach Haven is one of the most popular towns on LBI, known for its family-friendly atmosphere and attractions like the Fantasy Island Amusement Park and the Thundering Surf Waterpark. The beaches here are clean and perfect for swimming, surfing, and sunbathing. LBI is also a great spot for fishing and boating, with several marinas offering rentals and charters.

Barnegat Light, located at the northern tip of the island, offers a quieter experience. It’s home to the historic Barnegat Lighthouse, where visitors can climb to the top for panoramic views of the island and the Atlantic Ocean. The town also features nature trails and bird-watching spots, making it ideal for those who enjoy outdoor activities.

LBI’s dining scene ranges from casual beachside cafes to fine dining restaurants, offering a variety of seafood and local specialties. The island also hosts art festivals, concerts, and other community events, making it a vibrant place to visit throughout the summer.

10. Seaside Heights

Seaside Heights is one of New Jersey’s most iconic beach towns, known for its lively boardwalk and vibrant atmosphere. The town has long been a favorite among families, teens, and young adults looking for a fun-filled beach experience.

The boardwalk stretches for more than a mile and is packed with amusement rides, arcades, and food stands. You can’t visit Seaside Heights without grabbing a slice of pizza or a funnel cake from one of the many vendors.

The beach in Seaside Heights is wide and sandy, perfect for sunbathing and swimming. Lifeguards are on duty throughout the summer, ensuring a safe environment for visitors. The town is also a hot spot for surfing, with designated areas where surfers can catch some waves. For those who enjoy water sports, there are plenty of options, including jet skiing and parasailing.

Seaside Heights comes alive at night, with a range of bars and clubs offering entertainment well into the early hours. The town also hosts a variety of events throughout the summer, such as fireworks displays and outdoor concerts, making it a go-to destination for summer fun.

11. Belmar

Belmar is a popular beach town that offers a perfect blend of relaxation and activity. Located in Monmouth County, Belmar is known for its beautiful beaches and welcoming community.

The town’s boardwalk is a favorite spot for morning jogs, bike rides, and evening strolls, offering stunning views of the Atlantic Ocean. The boardwalk is lined with a variety of eateries, from casual snack bars to more upscale dining options, making it a great place to enjoy a meal with an ocean view.

Belmar’s beach is clean and well-maintained, with soft sand and gentle waves that are ideal for families. The town is particularly known for its strong surf culture, attracting surfers from all over the region. Belmar hosts several surfing competitions throughout the year, as well as other water sports events. For fishing enthusiasts, the Belmar Marina offers opportunities for both chartered fishing trips and casual fishing from the pier.

Belmar is also famous for its summer festivals, including the annual Seafood Festival, which draws thousands of visitors each year. The town has a lively nightlife scene, with numerous bars and live music venues offering entertainment after the sun goes down.

12. Sea Isle City

Sea Isle City is a family-friendly beach town that offers a relaxed, laid-back atmosphere. Located on a barrier island, Sea Isle City is known for its wide, sandy beaches and calm, warm waters. The town is a popular destination for families looking for a beach vacation that combines relaxation with plenty of activities for kids and adults alike.

The Promenade in Sea Isle City is a two-mile stretch that runs parallel to the beach, offering shops, eateries, and arcades. It’s a great place to take a leisurely stroll, enjoy an ice cream cone, or browse through the local shops. Sea Isle City is also known for its strong community spirit, with events like the weekly farmers market, free outdoor concerts, and family movie nights on the beach.

Water activities are a big part of life in Sea Isle City. Visitors can enjoy everything from kayaking and paddleboarding to fishing and crabbing. The town also has a number of parks and recreational areas, making it easy to stay active during your visit. The Townsend’s Inlet Waterfront Park is a favorite spot for picnics and watching the sunset.

13. Manasquan

Manasquan is a quintessential Jersey Shore town known for its friendly atmosphere and pristine beaches. Located in Monmouth County, Manasquan is a favorite among locals and visitors alike, especially those looking for a quieter, more laid-back beach experience.

The town’s beach is a long stretch of soft sand, perfect for sunbathing, swimming, and beach games. The waves here are also ideal for surfing, attracting surfers from all over the region.

The downtown area of Manasquan is charming, with tree-lined streets filled with boutique shops, cafes, and restaurants. After a day at the beach, visitors can enjoy a casual meal at one of the town’s many eateries, offering everything from fresh seafood to classic American fare.

The Algonquin Arts Theatre is a cultural gem in Manasquan, hosting live performances, including plays, concerts, and films, providing a great option for evening entertainment.

Manasquan also has a strong community spirit, with events like the annual Memorial Day Parade and the popular Fourth of July fireworks, making it a warm and welcoming place to visit year-round.

14. Brigantine

Brigantine is a peaceful beach town located just north of Atlantic City, offering a serene escape from the hustle and bustle of the casinos and nightlife. Known for its natural beauty and quiet beaches, Brigantine is a hidden gem on the Jersey Shore. The town’s beaches are wide and uncrowded, providing plenty of space for families and couples to relax and enjoy the ocean.

One of Brigantine’s standout features is the Brigantine Beach Wildlife Refuge, a protected area that is home to a variety of birds and marine life. This makes Brigantine a great destination for nature lovers and those who enjoy outdoor activities like birdwatching and hiking. The town is also popular for water sports, including kayaking, paddleboarding, and fishing.

Brigantine’s proximity to Atlantic City means that visitors can enjoy the best of both worlds—a tranquil beach day followed by a night out in the city. However, Brigantine itself has a charming downtown area with several restaurants, cafes, and shops that cater to a more relaxed crowd.

15. Long Branch

Long Branch is a vibrant beach town that combines a rich history with modern amenities, making it a popular destination for all types of visitors. Located in Monmouth County, Long Branch was once a famous resort town in the late 19th and early 20th centuries, attracting celebrities and dignitaries. Today, it has revitalized its reputation with a bustling boardwalk, beautiful beaches, and an array of dining and entertainment options.

One of Long Branch’s most popular areas is Pier Village, a mixed-use community that offers oceanfront dining, boutique shopping, and luxury accommodations. The boardwalk at Long Branch is perfect for a leisurely stroll or bike ride, offering stunning views of the Atlantic Ocean. The town’s beaches are well-maintained, with soft sand and gentle waves that are perfect for swimming and sunbathing.

Long Branch is also known for its cultural events and festivals, including outdoor concerts and art shows throughout the summer. The town has a vibrant nightlife scene, with several bars, clubs, and live music venues offering entertainment into the night. 

Final Thoughts

In exploring the best New Jersey beach towns, it’s clear that each offers something special, catering to different tastes and experiences. Whether you’re seeking adventure, relaxation, or a bit of both, these towns provide a memorable coastal experience. So, pack your bags, hit the road, and discover the diverse beauty that New Jersey’s beaches have to offer. You won’t be disappointed.